One of the oldest makeup artist tricks is to brighten up the inner corners of the eye with a shimmery white (or soft pastel) eyeshadow. I have heard it called the "angel effect" or even "baby eyes". Whatever the term, it truly does deliver a radiant, and eye opening effect. This application was made popular by Kevyn Aucoin, who used this illuminating trick on all his celebrity clients.
Now, thanks to Cargo cosmetics, there is a product made specifically for capturing this look. The Eye lighter is a shadow applicator that is double ended. The first side is a matte shadow for the outer corners of the eyes, under the brows, and the lower lash line. The second side has a rounded tip applicator with a shimmer shadow for the inner corners of the eye.
This product comes in three different colors;
* White: this color is the universal brightener, but I suggest using it sparingly. The white can be very bright, and is best used a night.
* Gold: this is absolutely lovely on olive, or darker skinned toned women.
* Pink: perfect for fair to medium skin. This is my favorite color!
Makeup Artist Tip: Do not limit yourself with this product! All three colors can be used on top of the cheekbones as a highlighter, or dotted on the center of lower lip for a plumping effect. Have fun with the soft shimmer shadow as a soft all over highlighter. The matte shadow is also great on the center of the eyelid to accentuate your normal neutral eyeshadows, and really make them pop.

Now, thanks to Cargo cosmetics, there is a product made specifically for capturing this look. The Eye lighter is a shadow applicator that is double ended. The first side is a matte shadow for the outer corners of the eyes, under the brows, and the lower lash line. The second side has a rounded tip applicator with a shimmer shadow for the inner corners of the eye.
This product comes in three different colors;
* White: this color is the universal brightener, but I suggest using it sparingly. The white can be very bright, and is best used a night.
* Gold: this is absolutely lovely on olive, or darker skinned toned women.
* Pink: perfect for fair to medium skin. This is my favorite color!
Makeup Artist Tip: Do not limit yourself with this product! All three colors can be used on top of the cheekbones as a highlighter, or dotted on the center of lower lip for a plumping effect. Have fun with the soft shimmer shadow as a soft all over highlighter. The matte shadow is also great on the center of the eyelid to accentuate your normal neutral eyeshadows, and really make them pop.
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